Basic Guidelines for a Friendly Search Engine Website


Tips for creating an effective and efficient home page

1. The most important categories of your website should be visible. Make sure it stands outside.

2. Include subcategories related to the most important categories on your website.

3. Your message and / or slogan should be informative, engaging and memorable.

4. Users need to know what is on your website home page.

5. Create unique content that contains valuable information.

“My rule of thumb is to create a user site, not a spider.”
Dave Nailer.

Important elements to keep in mind when planning your website:

Your website is your portal to reach customers and gain a loyal audience. There are two really important elements, which must be checked before developing and designing a website. For starters, your website should be easy to use. Your visitors and users can navigate your website easily. Second, always keep in mind that your website will be necessary in the way people will get your services and / or products.

The home page is the most important page on a website, as it will be the first page that visitors and users usually stumble upon while searching on their search engine. If your website’s home page is designed in an easy way – your users and / or visitors are more likely to navigate through other pages of your website.

Navigation planning and / or design is critical to the success of your website, as users are often turned off for not having user-friendly web pages. Organize categories in a way that makes them easy for users and customers to browse. Also, make sure that your website is loading right now, as slow website loading can damage your website.

Use SEO Friendly Links:

On websites, create clear pages describing each topic, product, or service. SEO-friendly websites go hand in hand with website development and design. Be sure to use a url suited for SEO.

• An indelible URL is a URL that contains inappropriate characters. Avoid using characters that are unrelated to the subject of the page. An example of an unfriendly and inappropriate URL that may contain characters that do not include the brand name or the subject of the webpage. Inappropriate urls may also contain characters such as:! , #,%, Symbols and / or other letters are not related to your webpage. Do not use these formats.


• An SEO friendly URL, usually containing the subject or page name inside the URL.

Keep these tips in mind when creating different pages of your website. Friendly URLs will attract more visitors and users, as these pages will not look suspicious.

Importance of website page title:

The title used for every page on your website is extremely important for the success of your website. Usually, the best way is to keep it simple and clear. There should be a keyword in the title on different pages of the website that you know users are searching on various search engines.

Pages will appear on the site URL, as well as in search engines. Titles must describe the content of the page. It is recommended that each document has a title tag.

Website Content – Use unique and relevant keywords:

Before creating and adding content to your website, be sure to identify what your target audience and customers are looking for. For example, you can use Buzzsumo to analyze content that is being used across topics and / or competitors. Learn about the latest trends and topics being shared – that way you can stay ahead of your competition.

Importance of title tag:

Use the H1 and H2 titles and up to H6 for the title tag on the content. This will show Google which texts are the most important and what is the subject. Title tags will help in ranking your website.

Why internal and external links are important for SEO:

Internal Link –

Internal links are links found on your website. Internal links will help users and visitors to navigate related pages and topics faster. Adding hyperlinks to your website content will redirect users to other pages of your website. Google follows these links to be able to link to the site’s content.

external links –

External links are links to other websites that will redirect users to your website and pages of your website. External links can also be found on your website, which redirect users and visitors to other websites. Google will follow these links, as these links can significantly impact your industry ranking.

For example, a link from Forbes that links back to your website can generate large amounts of traffic, increasing the visibility and authority of your page. However, stay away from unethical SEO practices and shortcuts – such as creating suspicious links. If you punish your website Google

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